Everything your kit needs. Nothing it doesn't.
Track every item, know what it's worth, plan the shoot, and run the studio. Start free, and add Pro or Studio when the kit grows.
Ask IrisKnow every item you own.
A real record for each body, lens, and accessory, what it's worth, and the paperwork that proves it.
Portfolio value
Pro+Track the value of every item automatically, watch six-month trends, and export an insurance-ready inventory in one click.
Explore portfolio value- Gear libraryAll plansOne searchable home for every camera, lens, light, and accessory, with specs, serial numbers, photos, and purchase history.
- Smart Add & importAll plansType a model name and GearDex fills in the specs, or import your spreadsheet from CSV with templates and row-level validation.
- Documents & warrantiesPro+Receipts, warranty cards, insurance policies, and manuals linked to the gear they belong to, with alerts before coverage lapses.
- Rigs & QR labelsPro+Group bodies, glass, and support into rigs, then print QR labels that open the item straight from your phone.
- QR scanningAll plansPrint a sheet of QR labels, then scan with your phone to find any item, check it out, check it in, or flag what's wrong.
- Locations & categoriesAll plansKnow which studio, case, or car each item is in, and sort gear into your own color-coded categories, with counts and value for each.
- MaintenanceStudioLog cleanings, repairs, and sensor service, and get reminded before a lens is due for attention.
Plan the shoot. Lend the gear.
An AI agent that knows your gear, a planner that gets you to a packed bag, and loans, rentals and a board that keep every item accounted for.
Iris AI agent
All plansAsk in plain English, or tell it what you bought. Iris answers from your kit, checks lens and filter fit, preps your shoots, and adds gear with one tap.
Explore Iris- Shoot planningAll plansPlan every job in one place: shot lists, locations, call sheets, timelines, weather, and the gear assigned to it.
- Packing & readinessPro+Packing manifests and readiness checks built from the shoot plan, so you know the bag is complete before you leave.
- Carnet & travel listsPro+Turn a kit, shoot, or loan into an ATA carnet general list or travel gear list PDF, with serials, weights, values, and country of origin.
- Reports & analyticsPro+Collection trends, value by category and brand, insurance and warranty coverage, and Gear Advisor, so decisions come from data, not memory.
- Loans & lendingPro+Scan gear out and back in, get loans signed for, and see who has what, when it's due, and what fee applies, with automatic overdue alerts.
- Gear rentalsStudioPublish a rental page for your kits. Renters pick dates and request one; you approve it into a loan, a client, and an invoice.
- Availability boardStudioSee every item's bookings, loans, and handoffs on one board, so the team never double-books a body.
Run the business. Share the work.
A photography website with your kits on it, and the inquiries, clients, booking and invoices that come through it, next to your gear.
Business
Pro+Inquiries, online booking, quotes, contracts with e-signatures and invoices paid through your own payment link, next to your gear.
Explore business- SitesAll plansA photography website with 8 art-directed themes, a live editor, client galleries, Stories, and inquiries and booking wired into GearDex.
- Client galleriesAll plansDeliver every shoot in a gallery on your own Site: 12 covers, scenes from folders, favorites and notes, full-resolution downloads, and email visitors who land in your CRM.
- KitsAll plansPublish your kit as pages on your Site with retailer links, then see which items people click.
- Clients CRMPro+A photography CRM with photo profiles, birthdays and anniversaries ahead of time, lifetime value, referrals credited to a person and linked couples, next to your jobs and gear.
- Online bookingStudioPublish session types on your Site, set your hours once, and let clients book, sign the contract, and get the deposit invoice without an email thread.
- ResalePro+Build resale listings from your own records, format them for eBay, Facebook, or Reddit, and record what it sold for.
- API & MCPStudioA REST API, webhooks, and an MCP adapter so your own tools and AI agents can read and update your inventory.
What's on each plan.
Starter is free forever. Pro adds the tools for a growing kit, and Studio adds the tools for a team.
Several Pro features have a limited free version, like one document or 25 AI actions a week. Every limit is on the pricing page.
Compare plans| Feature | StarterFree | Pro$4/mo | Studio$19/mo |
|---|---|---|---|
| Inventory | |||
| Gear library | Included | Included | Included |
| Smart Add & import | Included | Included | Included |
| Portfolio value | Not included | Included | Included |
| Documents & warranties | Not included | Included | Included |
| Rigs & QR labels | Not included | Included | Included |
| QR scanning | Included | Included | Included |
| Locations & categories | Included | Included | Included |
| Maintenance | Not included | Not included | Included |
| Plan & lend | |||
| Iris AI agent | Included | Included | Included |
| Shoot planning | Included | Included | Included |
| Packing & readiness | Not included | Included | Included |
| Carnet & travel lists | Not included | Included | Included |
| Reports & analytics | Not included | Included | Included |
| Loans & lending | Not included | Included | Included |
| Gear rentals | Not included | Not included | Included |
| Availability board | Not included | Not included | Included |
| Business & sharing | |||
| Sites | Included | Included | Included |
| Client galleries | Included | Included | Included |
| Kits | Included | Included | Included |
| Business | Not included | Included | Included |
| Clients CRM | Not included | Included | Included |
| Online booking | Not included | Not included | Included |
| Resale | Not included | Included | Included |
| API & MCP | Not included | Not included | Included |
Everything your kit needs. Free to start.
Join 300+ photographers, studios, and rental houses who already run their kit on GearDex.
- Free forever plan
- No credit card
- Import from CSV
- Mac, Windows & web