Scan gear out and back in with your phone, with reminders and signed agreements built in.Scan gear out and back in.
See LendingPhoto profiles, partners and the dates that matter, with what each client has been worth and who sent them to you. Linked to every inquiry, booking, invoice and job, and to the gear you shoot them with.
Follow-ups that are due, tasks, leads that have gone quiet and money still owed, in one list at the top of the overview. Work down it and nobody slips.
Save a birthday, an anniversary or a child's birthday once and it comes round every year, with which one it is. Past clients a year or two out land on a re-book list, before they book someone else.
Plus a year since each client’s first session, worked out from their jobs.
Every profile shows lifetime value, collected and owed. Add it up by lead source and by the people who refer you, and you'll know which posts, directories and past clients bring in the work that pays.
Referrals are credited to a real person in your clients, not a line of free text. Lifetime value counts invoices sent, part-paid or paid in GearDex, which come with Studio.
Link partners and the link shows on both profiles. Put planners, venues and vendors on a job with their role, and keep people under the companies they work for.
Filter by anything the business knows, save the views you come back to, and change a hundred people at once.
Save any set of filters as a view, like Weddings, Owes money or Quiet 60+ days, and it sits above the list.
Status, tags, lead source, owes money, starred, follow-up due, dates coming up, gone quiet and repeat clients.
Switch to a board of Lead, Active and Past, and drag a person across when their status changes.
Select a few people or a few hundred, then tag them, set their status or source, export or archive them.
Import from any CRM or spreadsheet with column matching and a duplicate check. Export whenever you like.
Add text, number, date, dropdown or link fields, like a venue, a package or a guest count.
Give every client a photo and every profile a cover, and keep the photos that tell their story. You’ll know who’s walking in before they say hello.
A client's record links their inquiries, bookings, quotes, contracts, invoices and jobs. And because it's GearDex, the shoot plan and the gear you're packing for them are one click away.
Wedding, from your Site
Became a lead in Pipeline
Engagement session
Booked online, deposit invoiced
Wedding collection
Accepted · $7,800
Wedding agreement
Signed by Avery and Sam
3 paid
$8,870 collected
Engagement and wedding
Both with people and roles
Every job opens its shoot plan, with the shot list, timeline and call sheet, and the gear assigned to it from your inventory. None of the CRMs in our comparison keep a gear inventory.
Against the photographer CRMs people ask us about most. Where others lead, we say so: VSCO Workspace texts clients in the US and Canada, and HoneyBook offers texting as an add-on.
As of October 2026, from each company's public feature pages and help centers. A cross means we couldn't find it documented, not that it can't be done. Spotted something out of date? Tell us.
The whole CRM.
$39a year, or $4 a month
The CRM, wired to the money.
$179a year, or $19 a month
More questions? Visit support or contact us.
Clients is on Pro and Studio. Pro has the full CRM: photo profiles, dates, partners and households, tasks, lead sources, referrals, saved views, the board and CSV import and export. Studio adds the inquiries, booking, quotes, contracts and invoices that feed each client's lifetime value and what they owe.
It's everything you've invoiced a client that's been sent, part-paid or paid, so drafts don't count. Collected and owed sit beside it. A referrer is credited with the lifetime value of everyone they sent you, and lead sources add up the same way, so you can see which ones bring in the work that pays.
Birthdays, plus any date you add to a person: anniversaries, wedding days, a child's birthday, a due date or your own. Yearly dates come round every year and say which one it is, like a 5th anniversary. The overview lists the next 30 days, adds a year since each client's first session, and keeps a re-book list of past clients 10 to 26 months out with nothing booked.
Yes. Import a CSV from any CRM or spreadsheet, match its columns to GearDex fields, and the import flags anyone who's already in your clients before it adds them. If GearDex later spots two records that look like the same person, it asks whether to merge them. You can export your list as a CSV at any time.
Link two people as partners and the link shows on both profiles. Anyone can also be on a job with a role, such as partner, planner, venue or vendor, and people can belong to a company. Each person keeps their own email, phone and dates.
Avatars, covers and profile photos are resized to WebP in your browser before upload and stored privately. They're shown through short-lived links to you and your team, never on a public URL.
Yes. Add text, number, date, dropdown or link fields, like a wedding venue, a package or a guest count, and they appear on every profile.
Clients comes with Pro, from $39 a year. Start free and upgrade when you're ready.
