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New

GearDex has a completely new design.

See the New Look

One workspace.
Three ways to grow.

Start with the essentials, step up to a professional operating system for your kit, or bring the whole studio into one connected workspace.

  • No setup fees
  • Upgrade anytime
  • Monthly or annual billing

Starter

Perfect for hobbyists and beginners.

Free

Free forever

Get started
  • Up to 25 items
  • Up to 10 categories
  • 3 shoot plans*
  • Search & filters
  • Kit snapshots + record readiness
  • Mobile access
  • 25 AI actions/week*
  • 1 showcase site with 1 showcase (kit)
  • 1 gear document

Pro

Popular

Ideal for working photographers.

$39/year

$3.25/mo billed yearly · Save $9

Go Pro
  • Unlimited items
  • Up to 50 categories
  • Unlimited shoot plans
  • Clients, companies and jobs
  • Calendar for shoots, loans and service
  • Shot, packing, and readiness workspaces
  • Shoot-plan PDF + packing manifest
  • Collection reports & trends
  • Documents + warranty tracking
  • Rig builder + QR labels
  • Market price lookup (10/week)*
  • 150 AI actions/week*
  • Up to 5 showcases (kits)
  • Priority support

Studio

For studios and teams.

$179/year

~$14.92/mo billed yearly · Save $49

Go Studio
  • Everything in Pro
  • Pipeline inbox with email replies
  • Online booking and mini-sessions
  • Quotes, contracts and invoices
  • Automations and client shoot pages
  • Full Site with services and portfolio
  • Unlimited categories
  • Loans + maintenance
  • Availability board + gear handoffs
  • Resale bundles
  • Studio-level analytics & ROI
  • Team workspace + permissions*
  • Studio Agent API + webhooks*
  • MCP adapter + custom integrations*
  • Unlimited AI actions*
  • Unlimited showcases (kits)
  • Dedicated support

Prices in USD. Taxes calculated at checkout where required. Compare every limit

See exactly what opens up.

Compare the limits, workflows, and collaboration tools behind each plan.

Inventory & value

Maximum items
Unlimited
Categories
50
Search & filters
Included
Basic inventory tracking
Included
Record readiness + kit snapshots
Included
Location tracking
Included
Mobile access
Included
Export & data backup
Included
Basic inventory stats
Included
Collection reports
Included
Value tracking & trends
12 months
One-click insurance PDF report
Included
Rig builder & weight calculator
Included
QR code asset labels
Included
Reviewed resale listings
Included

Shoot planning

Shoot plans
Unlimited
Basic shot list
Included
Location scouting tools*
Included
Moodboards & checklists*
Included
Sun, moon & tide planning
Included
Weather & backup plans
Included
Call sheets & crew contacts
Included
Reusable shoot templates
Included
Permit notes on locations
Included
Shot List workspace
Included
Gear Packing workspace
Included
Production Readiness
Included
Unified Timeline
Included
Shoot-plan PDF & packing manifest
Included

Iris AI

AI actions per week*
150
Access to Iris AI*
Included
AI-powered descriptions
Included
Find Image for gear photos
Included
AI Shot List Generator*
Included
AI Weather Advisor*
Included
Iris prep review
Included
Market price lookup*
10/week*

Showcases & sharing

Showcase site (profile)
1
Showcases (kits) per site
5
Public showcase URL
Custom*
Showcase customization
Included
Social links on showcase
Included
Embed + QR share tools
Included
Product links per gear item
3
Outbound link analytics
Included
Creator export formats
Retailer list
Custom affiliate disclosure
Included

Studio & team

Loan management
Not included
Maintenance scheduling
Not included
Availability board + gear handoffs
Not included
Resale bundles
Not included
Studio-level analytics & ROI
Not included
Team collaboration
Not included
Studio Agent API access
Not included
Custom integrations
Not included
Release form tracking*
Not included
Permit tracking*
Not included

Business

Clients, companies and jobs
Included
Calendar for shoots, loans and service
Included
Client activity log and referrals
Included
Your Site
Showcase + theme
Services, portfolio and testimonials
Not included
Remove the GearDex badge
Not included
Pipeline inbox for inquiries
Not included
Client email replies in your inbox
Not included
Online booking and session types
Not included
Mini-session days
Not included
Availability and Google Calendar sync
Not included
Prep guides and automations
Not included
Quotes and packages
Not included
Contracts with e-signatures
Not included
Invoices paid through your payment link*
Not included
Client shoot pages and close-out
Not included

Support

Email support
Included
Priority support
Included
Dedicated support
Not included
Go Pro

* Live today, but with limits or narrower scope than a plain checkmark would suggest.

AI actions/week*
are shared across Iris features. Studio has no general AI cap, but market price lookups stay separately capped.
Shot lists*
include the basic list in every shoot overview and AI generation from moodboards, subject to AI limits. The dedicated Shot List workspace, Gear Packing, Production Readiness, Unified Timeline, and shoot-plan PDF export require Pro or Studio.
Market price lookup*
currently works for camera and lens entries only.
Custom public URLs*
means Starter gets an assigned handle, while Pro and Studio can choose or change it.
Release form and permit tracking*
doesn't provide legal advice or generate official government permits.
Invoices and deposits*
are paid through your own payment link (Stripe, PayPal, Venmo, Square, Cash App or any https link). GearDex never handles or takes a cut of your clients' payments.
Team collaboration*
includes Studio Owner-managed invites, 10 seats by default, and module-level permissions.
Studio Agent API + integrations*
include read endpoints, scoped gear/shoot/maintenance writes, webhooks, and MCP adapter tools for the current core workflows.

Included with every plan

  • Secure & privateHTTPS + Stripe-powered billing
  • Support includedHelp is available inside GearDex
  • Cancel renewal anytimeManage your subscription in Settings → Billing
  • No hidden feesTransparent monthly and yearly pricing
  • Your kit, everywhereCloud sync and mobile-friendly access on every plan
  • Your data, yours to keepExport your data on every plan

Billing, answered.

The full terms live in the Billing & Refund Policy. Still unsure? Ask us.

  • Yes. You can upgrade anytime, and downgrades or cancellations are handled from Settings → Billing. Depending on Stripe proration settings, a plan change may bill immediately or take effect on your next cycle.

  • Pro is $39/year and Studio is $179/year, billed once up front. Paid subscriptions renew automatically at the end of each billing period until you cancel, and the next renewal date is always shown in Settings → Billing.

  • Your gear data stays in your account unless you delete it. When a paid plan ends, gated features lock and Starter limits apply. All plans can still export data from Settings → Data & Privacy before or after downgrading.

  • Refunds are not automatic outside any advertised guarantee window. Once a billing period has begun, fees are generally non-refundable except where required by law. The Billing & Refund Policy has the full terms.

  • There are no setup fees, and there is currently no free trial. You can start on the free Starter plan and upgrade when you're ready.

  • No. Clients pay your invoices and deposits through your own payment link (Stripe, PayPal, Venmo, Square, Cash App or any https link), straight to you. GearDex never handles that money.

  • We currently accept major credit and debit cards through Stripe checkout. Taxes are calculated at checkout where required.

  • Stripe retries the charge. If it stays unpaid, the subscription enters a past-due status with a 14-day grace period before paid features may be paused.

  • We use secure HTTPS connections for the app and Stripe for billing. If you need specific security details before subscribing, reach out and we'll answer directly.

Start where you are. Grow without rebuilding.

Every plan keeps your inventory connected. Upgrade when your work asks for deeper reporting, automation, or a full studio workspace.

  • Free forever plan
  • No credit card
  • Import from CSV
  • Mac & web